Influencing your employees and team members is one of the most important and challenging parts of being a leader, but it’s essential if you’re going to create safe and productive workplaces. Unfortunately, employees don’t always listen to or follow through on your guidance. Sometimes that’s because they really don’t know what they need to do. But it might also be that they’re unclear on what action to take and when. Or maybe there are obstacles in their way. However, the real reason might be deeper than that. Maybe the person you’re trying to influence thinks they know better than you or maybe they don’t like being told what to do. 

Often the inclination is to address all problems as knowledge problems which means providing your employees more information on what to do and when. But if it’s a deeper motivation, that isn’t going to help. It might even backfire. Even the best-intentioned leaders can unknowingly make the situation worse by using communication styles that trigger more resistance.

“But I Don’t Wanna” is one of nearly 50 education sessions offered at ATSSA’s 51st Annual Convention & Traffic Expo, held online Feb. 8-12 and 16-18.