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‘Marketing and Partnerships to Create Safer Streets’ webinar Dec. 6

Registration open for final session of ATSSA’s Worker Safety Webinar series

Helping achieve the industry goal of zero deaths on the nation’s roadways involves educating a range of groups from prospective partners to the general public.

Register now for the fifth and final session of ATSSA’s free Worker Safety Webinar series to gain skills to help you present your case. The Dec. 6 webinar starts at 2 p.m.

Sharing Safety: Marketing and Partnerships to Create Safer Streets” will be led by Alex Kelly, CEO of SALT and Company, and a member of ATSSA’s Roadway Worker Protection Council. Participants will learn how to tell compelling stories about the work they are doing and leverage partnerships to increase awareness of roadway workers and the work they are doing and goals they seek to achieve. 

The Worker Safety Webinars are hosted by ATSSA’s Training Department and the Roadway Worker Protection Council, both of which prioritize worker safety.

Recordings of all webinars are available for viewing. Below are the four prior topics and links to the recordings.

  • Road Safety 101 (Nov. 9, 2021) - This webinar provided an overview of current safety trends, technology and innovations changing the road safety world. Participants heard what is happening in the larger transportation industry (ex. autonomous vehicles, Vision Zero programming, micromobility) to inform scope and identify partnership opportunities. Watch the recording.
  • Effective Incident Response (March 2, 2022) - This webinar provided proactive ways to prepare for incident response, integrating critical safety planning into operations for effective and efficient management in stressful situations. The webinar walks through what to do, but also addresses how and why to do it effectively. Watch the recording and download the PowerPoint slides and Effective Incident Response checklist.
  • Safety Supports (June 7, 2022) - While no one wants to plan for a safety incident, it can and will happen. Learn how to support your team effectively and move through the process with grace and tact. Watch the recording.
  • Creating a Safety Culture (Sept. 13, 2022) - Learn how to create a strong safety culture within their organization. This webinar will discuss blending industry best practices and behavioral psychology that support behavior change within organizations. Watch the recording
  • Sharing Safety: Marketing and Partnerships to Create Safer Streets. (Dec. 6, 2022) A recording will be available a few days after the webinar. Check here for the link to the recording.

The Roadway Worker Protection Council evolved from a Roadway Worker Protection Summit held at ATSSA’s 2021 Convention & Traffic Expo. The Council’s first formal meeting was held during this year’s Convention & Traffic Expo in February.

Register now for the free Dec. 6 webinar, which starts at 2 p.m. ET and runs for one hour.

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