The emergence of innovative technologies influences our culture and the way we look to the future. Outsiders of the industry may look to autonomous vehicles as an icon of innovation on the roadways, but for DOT officials, manufacturers, suppliers and contractors in the roadway safety industry, innovation is not a stationary achievement. Roadway safety innovations include smart work zones (SWZ), intelligent transportation systems (ITS), variable messaging and much more. ATSSA is committed to helping drive innovation in the roadway safety industry. The Innovation Council (member login required) was developed for this purpose.

One innovative effort ATSSA is involved in is a joint initiative with the Transportation Research Board (TRB) Standing Committee on Traffic Control Devices (AHB50). Both ATSSA and TRB sponsor and conduct an exciting design competition, the Traffic Control Device (TCD) Student Challenge, to promote innovation and stimulate ideas in the traffic control devices area with a goal to improve operations and safety.

ATSSA also hosts several events each year that showcase innovative new products and advancements in the roadway safety industry.

Find recent updates and resources highlighting the latest innovations below and be sure to check back for updates.

Automated transportation terms

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Federal Highway Administration
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Case Study – Driving Transportation Safety Forward with AI

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Case Study – Innovations in TTC

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Case Study – Innovations to Improve Pedestrian and Bicycle Safety

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Case Study – Technology Solutions for TTC Operations

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