State Advocacy Toolkit

The State Advocacy Toolkit, released in 2025, is designed to equip ATSSA members with the resources and strategies necessary to advocate for traffic safety improvements at the state level. The explanations and processes outlined in this toolkit will allow members to familiarize themselves with how to successfully engage with legislators, champion legislation and host state advocacy days. Within the toolkit, members can expect to learn the following:

• The importance of engaging in advocacy
• The basics of the state legislative process
• How to communicate with state policymakers
• How to plan a successful state advocacy day
• How to familiarize yourself with tracking legislation

Access the toolkit

Supporting forms and resources in the toolkit include:

• State Advocacy Request Form (submit with Action Plan)
• Advocacy Action Plan Template (submit with Advocacy Request Form)
• Advocacy Day Planning Timeline
• Advocacy Meeting Checklist
• Sample Follow-Up/Thank You Note
• Inviting Members for a Site Visit
• State Policy Map – ATSSA’s State Government Relations team tracks bills and legislation being introduced across the country that impact the industry.