Roadway Safety Innovation

Innovation in the roadway safety industry

Outsiders of the transportation infrastructure industry may look to autonomous vehicles as an icon of innovation on the roadways, but for state Department of Transportation (DOT) officials, manufacturers, suppliers, and contractors in the roadway safety and infrastructure industry, innovation is not a stationary achievement. It is much more than a mile marker and not as easily defined.

With different perspectives and priorities, industry stakeholders are finding that in addition to new technologies, innovation is heavily reliant on communication between entities. Industry leaders are working together to move forward and ATSSA is no different. The association works year-round to progress and develop creative solutions for all of its initiatives including highlighting innovative products and technologies, training, and ATSSA membership.

One innovative effort ATSSA is involved in is a joint initiative with the Transportation Research Board (TRB) Standing Committee on Traffic Control Devices (AHB50). Both ATSSA and TRB sponsor and conduct an exciting design competition, the Traffic Control Device (TCD) Student Challenge, to promote innovation and stimulate ideas in the traffic control devices area with a goal to improve operations and safety.

Find recent updates on the latest innovations in the resource list below and be sure to check back for updates.

Exhibit at ATSSA's Annual Traffic Expo


Do you have an innovative roadway safety product? Exhibitors can showcase their innovations in the New Products Rollout at the Annual Convention & Traffic Expo. Products released after Jan. 1 of this year qualify for entry. Twenty will be accepted for the New Product Listing and just 12 will be accepted for presentation to a panel of judges. The top three products will earn an Innovation Award that will be announced during the Convention.


Learn more about featuring your innovative product to key industry professionals. View videos of last year's entries and award winners.





ATSSA hosts Ohio “How To” workshop in Columbus for roadway safety professionals

Educational workshop discusses latest in transportation industry topics

As part of the American Traffic Safety Services Association’s (ATSSA) ongoing work as the leader in roadway safety infrastructure, the association is holding an Ohio “How To” Training and Education Workshop in Columbus, Ohio on April 10, 2019.

The training and education workshop will be held at the Marriott Columbus in the university area.

During the workshop, roadway safety professionals will have discussions on the latest topics in the transportation industry, including highway infrastructure funding, MASH implementation, Connected Automated Vehicles, and smart work zones. Participants will also learn about Ohio Department of Transportation’s new safety training.

The conference is a must for government employees, contractor employees, consulting engineers, and manufacturers and suppliers involved in the selection, inspection, and maintenance of all types of pavement marking products, signs, and temporary traffic control devices.

“We’re excited to have roadway safety professionals from Ohio and the surrounding area attending our Ohio ‘How To’ workshop. ATSSA is committed to leading the roadway safety infrastructure industry, and events where we can share information with these professionals makes a difference in our mission to advance roadway safety,” said ATSSA’s Director of Meetings & Conventions Necoya Tyson.

Registration for the event is still open. For more information on the Ohio “How To” Training and Education Workshop, visit

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