Innovation

Roadway Safety Innovation

Innovation in the roadway safety industry

Outsiders of the transportation infrastructure industry may look to autonomous vehicles as an icon of innovation on the roadways, but for state Department of Transportation (DOT) officials, manufacturers, suppliers, and contractors in the roadway safety and infrastructure industry, innovation is not a stationary achievement. It is much more than a mile marker and not as easily defined.

With different perspectives and priorities, industry stakeholders are finding that in addition to new technologies, innovation is heavily reliant on communication between entities. Industry leaders are working together to move forward and ATSSA is no different. The association works year-round to progress and develop creative solutions for all of its initiatives including highlighting innovative products and technologies, training, and ATSSA membership.


One innovative effort ATSSA is involved in is a joint initiative with the Transportation Research Board (TRB) Standing Committee on Traffic Control Devices (AHB50). Both ATSSA and TRB sponsor and conduct an exciting design competition, the Traffic Control Device (TCD) Student Challenge, to promote innovation and stimulate ideas in the traffic control devices area with a goal to improve operations and safety.


Find recent updates on the latest innovations in the resource list below and be sure to check back for updates.



Exhibit at ATSSA's Annual Traffic Expo

NPRO

Do you have an innovative roadway safety product? Exhibitors can showcase their innovations in the New Products Rollout at the Annual Convention & Traffic Expo. Products released after Jan. 1 of this year qualify for entry. Twenty will be accepted for the New Product Listing and just 12 will be accepted for presentation to a panel of judges. The top three products will earn an Innovation Award that will be announced during the Convention.


Learn more
about featuring your innovative product to key industry professionals. View videos of last year's entries and award winners.



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Resources

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ATSSA Announces Innovation Awards at 51st Annual Convention & Traffic Expo

Pedestrian safety and work zone products recognized at ATSSA’s Circle of Innovation

FREDERICKSBURG, Va. (Feb. 18, 2021) – Two exhibitors at ATSSA’s 51st Annual Convention & Traffic Expo received Innovation Awards today in recognition of new products created by their companies that contribute to the industry’s mission of advancing roadway safety and working Toward Zero Deaths.

The new products from 2020 were evaluated by a panel of judges made up of Department of Transportation personnel. Judges reviewed nine items from companies across the country as part of the New Products Rollout.

A product called +Lightline, which synchronizes with traffic lights at crosswalks to provide additional awareness for pedestrians, was chosen as the top new product. It was presented by Sales Solutions Inc., of Martinsburg, W.Va.

A Work Zone Speed Control System that identifies speeding vehicles approaching work zones and presents them with a red signal before entering the work zone was chosen as runner up from among the items selected for review. That item was presented by Horizon Signal of Reading, Pa.

The winner and runner up were honored today during ATSSA’s Circle of Innovation where videos explaining their products were shown to the roadway safety infrastructure industry. Items were evaluated on the criteria of lifesaving qualities, degree of need, innovation, design and eligibility under the Highway Safety Improvement Program.

ATSSA’s 51st Annual Convention & Traffic Expo was held online and ran over two weeks, from Feb. 8 through today.

“The New Product Rollout provides the opportunity for people across the industry to see the products that were released in 2020 that provide creative solutions produced to further roadway safety,” said Eric Perry, ATSSA’s Director of Innovation & Technical Services. “The judges found these products offered valuable advances in the mission to eliminate roadway deaths.”

The ATSSA Innovation Awards are held annually as part of the Association’s Annual Convention & Traffic Expo.

“Roadway safety innovators are essential to ensuring the safety of motorists on our nation’s roads,” Perry said. “ATSSA’s annual Convention and Traffic Expo provides a prime opportunity to showcase the latest roadway safety products introduced nationwide. The Innovation Awards recognize outstanding efforts by the industry to advance roadway safety and, hopefully, save lives.”

For more information about next year’s event, email Perry at eric.perry@atssa.com.

Details on the ATSSA Innovation Award winners are:

Winner: Sales Solutions Inc., Martinsburg, W.Va.

Product: +Lightline is synced with traffic lights at crosswalks to provide additional awareness for pedestrians.

Online: www.salessolutionsinc.net

Runner Up: Horizon Signal, Reading, Pa.

Product: Work Zone Speed Control System identifies speeding vehicles approaching the work zones and presents them with a red signal before entering the work zone.

Online: www.horizonsignal.com

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ATSSA’s core purpose is to advance roadway safety. ATSSA represents the roadway safety industry with effective legislative advocacy and a far-reaching member partnership. The association also leads the nation in work zone safety training and education for roadway workers across the country. ATSSA members accomplish the advancement of roadway safety through the design, manufacture, and installation of road safety and traffic control devices. Visit ATSSA.com to learn more.

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